GM everyone ☕.

So many exciting events coming soon in the NFT space! Projects like Azuki, BAYC, DeGods and Memeland have clearly deserved the “Blue Chip” seal of approval. However, while gems are present, there are also projects which miserably fail. What’s the reason? We’ll take a look at it in this wave.

Today we’ll see:

• 5 reasons why NFT projects fail.

• 3 overlooked habits for Twitter growth.

• How I’ve improved my daily routine with discipline.

• The “6 accounts” way to manage money.

Let’s dive in 👇.

5 reasons why NFT projects fail

I recently posted my best thread so far. In this thread, I unveiled the ingredients for a successful NFT project 👇.

However, although learning from successes is great, learning from failures is even better! Here are 5 project-killing mistakes 👇.

1. Not listening to your community: As an NFT project, your community is everything! If you never listen to your community members, then who is your project for? Communicate with your community, understand their thoughts, concerns, fears, expectations. This way, you’ll become a great community leader.

2. Rushing: I can distinguish 2 kinds of rush, the rush to mint and the rush to deliver. The rush to mint is the will to jump to the mint step asap. This is a big mistake! You want to take the time to build your community and build your project. If not, you’ll leave minters with an uncomplete project. The rush to deliver is also harmful. Many projects deliver everything at once, and then go MIA for months, leaving holders with nothing more. Most successful projects know how to master the hype through controlled delivery to their holders.

3. Disappearing: It might sound stupid (because obvious) to talk about this mistake, but this one is really common! Some founders disappear for months and then come back. Guess what, they really believe their project is still alive. By “disappearing”, I mean going MIA, waiting, or simply “building in silence”. This can’t work. Your community needs to be sure they can trust you enough to invest in you. Once the trust has been lost, what do you expect?

4. Not admitting your mistakes: Everyone makes mistakes, and that’s also the case for successful NFT projects! What matters is accepting your responsibility in order to learn from your mistakes and grow stronger. If one of your plans fails and you start rejecting the fault on your community, you just put a foot in your own grave.

5. Copying other projects: A common mistake is to think that what worked for others should work for you. After the success of CyberKongz, many projects showed up with the roadmap “pixel art → staking → token generation → 2nd collection”. These projects didn’t work. Successful projects are the ones standing out, and you can’t stand out by simply copying others. Be unique!

That’s all for the worst project-killing mistakes imo. You want to build your own NFT project? Then keep these mistakes in mind and avoid them.

3 overlooked habits for Twitter growth

I started being serious about my Twitter growth 2 months ago. Since then, I’ve tried implementing habits supposedly helping growth. Here are the single 3 ones I believe are essential 👇.

1. Being a reply guy: Before you shout “I already knew it! I’m not learning anything new.” hear me out. Being a reply guy is actually not that simple. It can boost your reach from the boost in the algorithm, but it can also dump your growth with a painful shadowban. In the next newsletter, I’ll release a complete reply guy guide taking into consideration the potential risks. In the meantime, focus on quality over quantity. When you comment under a tweet, think about how your reply could make people reading it want to follow you. Don’t comment only for the boost in reach, but also to attract new potential followers. Your reply should be a tweet on its own. The benefit is that you can recycle your reply as a future tweet.

2. Sending DMs: This habit has literally changed the game in my growth! It serves many purposes. You get to make connections with more people. People replying to you will see you more often in their timeline. You can get great collabs for potential threads. It favors the algorithm. When I wrote my thread about starting a newsletter, I got answers from Elena, AlexIsBuilding, Zaimiri, Bubits and Legendary. I’d never have thought these legends would reply to my DM, and yet they did! My piece of advice to you is to try sending DMs everyday. This can be to tell someone you admire them, to ask for a collab, or simply to connect. Go straight to the point, compliment them, and be personal. In the worst case, your DM will only be ignored.

3. Talking in Twitter spaces: I talked and provided value on a space for the first time last week, and I got 10 new followers right away. Imagine the power if you do it daily. My hands were literally shaking when I pushed the “request” button. My advice is to find a space which resonates with you and to request to talk. Be yourself and say what you have to say.

I hope you’ll implement these habits and grow faster now.

How I’ve improved my daily routine with discipline

When it comes to personal development, I believe there are 2 kinds of organization to consider: Time organization and thought organization. We’ll see the latter one in the next wave. Today, let’s take a look at time organization.

What has worked the best in my case for a better time organization is discipline. I recommend you start being disciplined NOW. It is difficult at first, because you go out of your comfort zone, but you’ll get used to it and see noticeable improvements soon.

My advice is to write down your daily routine and stick to it. Mine recently looks like this:

• 7 am: Wake up

• 7:30 am: Coffee + Twitter

• 8 am: Short workout

• 8:10 am: Cold shower

• 8:30 am: Go to work

• 6 pm: Leave work

• 6:30 pm: Intense workout

• 7:30 pm: Dinner

• 8:00 pm: Family time

• 10 pm: Twitter

• 11 pm: Sleep

It doesn’t have to be perfect now. Try yours depending on your condition, availability, goals etc, and improve it along the way. Mine is far from being perfect. I should spend more time reading, stop screens at least 1 h before bed, and so on. The key is to identify what needs to be changed and act accordingly. I’ll probably update my routine in future waves.

The “6 accounts” way to manage money

Money management is crucial. Here’s an efficient technique to help you do. This technique is called “6 accounts” because it consists in allocating your income into 6 different accounts. This can be a same account as long as you’re able to trace the amount you use from each category. Here’s an example of how to split your income:

• 55% in living expenses: This corresponds to money you spend to survive (food, apartment etc).

• 10% in savings: This money is simply savings. Keep it in case of unexpected events like hospital fees.

• 10% in personal development: E.g. books about personal development, investing lessons, or the 1% Club from NFT GOD.

• 10% in investments: You guessed it. Stock market, crypto, NFTs etc.

• 10% in hobbies: Because you need to enjoy your life! Keep this part for restaurants, travels etc.

• 5% in gifts: This can be gifts to your beloved ones, or donations. Give without expecting anything in return.

You can adjust these percentages according to your situation. For example, if you can survive with only 20% of your income, you can set 20% for your living expenses account and increase the percentage for other accounts. The key is to adapt along the way.

Final word

I hope you enjoyed this wave. I’m always open to any feedback. See you on Twitter!

GN 🌙.